Audiology Innovations is one of the largest hearing loss clinics throughout Canada and has set out to change people’s lives through innovative services and hearing technology expertise.Their team of doctors and technology experts are highly trained in solving specific case by case hearing loss with the use of of hearing aids, assistive listening devices or training programs for children and adults who have difficulty understanding speech with background noise.
Moment collaborated closely with Audiology Innovations and created a brand identity system to disrupt the traditional hearing clinic sector.
The visual language of the brand needed to illustrate sound and clarity. We looked at sound waves for visual inspiration . Using the first initial from the brand name as the foundation we created a modern symbol that reflects these sounds waves visually in a bold, iconic and simplistic way. A symbol that not only works lockup with the brand name but can be bold and iconic on its own.
Photography style plays a crucial role in the Audiology Innovation brand system. This is the intersection of where people and hearing products meet, where technology and care are combined with people, and science is merged with design and story. We defined a photography style that was a nice contrast to the modern styling of the brand identity. We selected images that were optimistic, happy and fresh.
Imagery is crucial in the Audiology Innovation identity and a differentiating feature within the hearing health industry. This is the intersection of where people and hearing products meet, where technology and care are combined with people, and science is merged with design and story. We defined a photography style that is a nice contrast to the modern styling of the brand identity. We selected images that are optimistic, happy and fresh.
The visual language of the brand needed to illustrate sound and clarity. We looked at sound waves for visual inspiration . Using the first initial from the brand name as the foundation we created a modern symbol that reflects these sounds waves visually in a bold, iconic and simplistic way. A symbol that not only works lockup with the brand name but can be bold and iconic on its own.
Photography style plays a crucial role in the Audiology Innovation brand system. This is the intersection of where people and hearing products meet, where technology and care are combined with people, and science is merged with design and story. We defined a photography style that was a nice contrast to the modern styling of the brand identity. We selected images that were optimistic, happy and fresh.